Thursday, September 26, 2013

How to keep track of the growth of your business.

Have you ever wondered how you can find out if your business is growing?

How do you measure the growth of your business? How can you tell if your business is easy to find?

There are so many questions that few writers can answer, but I'm here to help you answer a few of them!

How to tell if your business is growing?

How do you tell? Is there a threshold to "success" that writers have to pass in order to be successful online? or in print?

To be honest, the only way that writers can tell if they are successful ANYWHERE, is by having a constant presence online, and constantly growing your contact list. If this is too complicated for you, let me put it in simpler terms.

If you want to have a successful business, you want to create a passive source of income online. Meaning, either have a long list of writing clients to work with OR write a book, and have success selling your work online. Join affiliate sites and create passive income from your blog, just like I do!

This doesn't sound too complicated, but at the same time, there are a lot of writers that lose themselves marketing their work to actually MAKE money online. It can be hard to find the balance, but at the same time, you have to in order to have success.

How many clients do you have? How many clients do you WANT to have?

What's your magic number? 1? 2? 5? 10?

Every writer has a specific or around specific number of clients that they want to work with, or want to have on their contact list to keep as long-term clients. Long-term clients are usually clients that give you work on the long-term and have great rates. Many writers search a long time to find long-term clients so that they can have secure jobs for weeks or even months to come. These can be amazing to have, however, too many writers have a hard time finding these clients, and therefore, are constantly searching for clients online. This process alone can make freelancing seem hard if people are not consistent enough.

So, what's your magic number? How many clients do you need or want in order to be a full-time freelance writer?

The problem that I come across with many writers when I work with them is that writers themselves aren't even aware of how many clients they need in order to make it through the month. Freelancing can be an amazing career, if you know how to work at home. It is not a business where you can simply set up a blog, write one or two posts in it, and forget about it. You have to learn about marketing, book keeping, clients, how to negotiate your rates, how to set your rates, etc..

If you are taking freelancing seriously, and you want to replace your income writing, then just remember that you have to make a certain amount of money or more each month. It is possible to create a great income writing for a living, but make no mistake that it does take a while to create a successful business from home.

Is your client list growing?

Do you have the exact numbers of clients you want to have each month? Or maybe more?

One of the great signs that your business is growing is if your client list is growing. One of the greatest advantages of learning how to market your business and developing your brand is if clients can find you online. Instead of you constantly searching for work, clients start finding you through social sites, job forums or even e-mailing you to get quotes.

Once I started really focusing on my business I found that it was easier to get clients attention, once I had a few clients under my belt. Why? Because it showed I had experience. Sometimes, not all the time, private clients want to know that they are working with writers that other people trust, so they ask questions such as: have you worked with anyone else before? and Can you write about certain topics? What's your turn around time?

These are just some of the questions that you may get asked, and if you have some experience, you might want to put it all in your blog to show your clients examples of your work, and show them who you have worked with before. This alone will a chain for future private clients to reach you, and maybe even hire you on the spot.

There is so much to know about freelancing that it can be hard if not overwhelming to put it all together at the very beginning. When starting your own freelance business make sure you take the time to map out your future goals, your finance goals and what you want to achieve right away. This can make a huge difference between being a part-time freelance writer earning a full-time income, or being a full-time writer earning a part-time income.

To your success!

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